Why like that only ????

Some times we may have the thoughts like why we are putting that name some particular why not other? for such type of questions some of the answers are:
GOOGLE:

The name "Google" originated from a common misspelling of the word "googol", which refers to 10 to the power100, the number represented by a 1 followed by one hundred zeros. Having found its way increasingly into everyday language, the verb "google".

WIKIPEDIA:

WikiWikiWeb was the first site to be called a wiki.Ward Cunningham started developing WikiWikiWeb in 1994, and installed it on the Internet domain c2.com on March 25, 1995. It was named by Cunningham, who remembered a Honolulu International Airport counter employee telling him to take the "Wiki Wiki" shuttle bus that runs between the airport's terminals. According to Cunningham, "I chose wiki-wiki as an alliterative substitute for 'quick' and thereby avoided naming this stuff quick-web. Thats why the name is wikipedia.

OXFORD:

Oxford was first occupied in Saxon times, and was initially known as "Oxenaforda", meaning "Ford of the Ox"; fords being very important before the days of bridges.